220 Comments
User's avatar
sullbay's avatar

Wow! I don't drink Bud either but that is an incredible ad. They've hired someone with a brain that knows they better tighten up and that their market is MAGA!

pretty-red, old guy's avatar

a great illustration of artificial Intelligence, for sure!

Joy Metcalf's avatar

Budweiser has always made great Clydesdale ads. It's nice to see they've abandoned the stupidity they showed with Mulvaney. I do wonder if going back to their roots will recover their customer base, though.

sullbay's avatar

I wonder that as well. They really messed up. Time will tell. People have short memories.

Barbara Lee's avatar

I’m a dark German beer kind of gal myself (which means I don’t drink because you can’t get real dark German beer here in the USA) but the Percheron and the bald eagle is perfect heart lifting America 🇺🇸 symbolism !

Joy Metcalf's avatar

Clydedale, not Percheron.

Gwen's avatar

I have watched this at least 10 times wherever it pops up and I still get teary eyed. Wonder how much of it was AI generated - especially the final shot with the eagle's wings appearing from the back of the horse.

Kim's avatar

I sent the losing hearing out of my left eye via message to my husband. I could hear him burst out laughing all the way on the other side of the house.

Sheila Barkofske's avatar

LOL. Old school coffee drinker. If only they could make percolators the way they use to.

D D's avatar

I have a percolator, a small one on top of it. I was looking for a coffee pot with no plastic, this is called "Mixpresso". Works great and I love to see the coffee perk!

Sheila Barkofske's avatar

Gosh thanks for the tip. I will look it up.

Barbara Lee's avatar

I’m looking for a percolator without the aluminum ring at the bottom that gives off enough metal to guarantee Alzheimer’s !

D D's avatar

I wrote to the co. and asked about aluminum. I looked and felt the ring, solid and heavy. I stopped using cans for tomatoes, beans etc. I even found tuna in glass, I am picky too about metals.

Barbara Lee's avatar

Thank you! I will look for that!

Nealstar's avatar

We've been using a glass Chemex kettle and coffee pot for close to 40 years. The coffee is waaaay worth the process. For espresso we use a vintage Pavoni Europiccola lever machine sometimes referred to as the Chrome Peacock.

Jerry Williams's avatar

I had one in my hunting camper, it made great coffee. Was probably made in the 50's.

Jerry Williams's avatar

I have two cups of coffee every morning, without fail. On the weekends, I use Bailey's instead of Half&Half. Coffee is probably the most consistently consumed product I use...

Patricia's avatar

Yup, I have two cups every morning, with 100% real cream; but, a shot of Baileys, or Jameson, sounds good on occasion! Good idea:)

Barbara Lee's avatar

I like mine with extra heavy whipping cream and sorghum molasses.

pretty-red, old guy's avatar

now that sounds really good. thx.

Nealstar's avatar

Fresh ground French Roast every morning for over 40 years and no plans to ever switch. The Bailey's sounds wonderful.Thanks for the tip! Like you, coffee is EVERY morning without fail.

Jerry Williams's avatar

We used to buy the French Roast and grind it there at Trader Joe's for probably 15 years. When Covid/6' apart in lines hit, you could not get into a TJ's in less than 30 minutes. We switched to Caribou Medium Roast (Teeter) and love that coffee...

Nealstar's avatar

Our local supermarket carries Starbucks French Roast beans and while I don't particularly support Starbucks, the coffee is consistently to our liking; rich, dark, and full bodied. A half hour wait would make me switch too.

Three Papillons sounds like a lap full of of fun. We used to have dogs (Dobies) and cats. When the last one, who thought she was Holly Golightly (Audrey Hepburn in Breakfast at Tiffanys'), adopted from a friend, passed on we settled on only cats. Had as many as a dozen in the past, but have settled on just two and it's perfect.

Jerry Williams's avatar

Bless you, I've had two cats in the past, one lived 13 years and was skittish the whole time.

I will have a Starbucks Latte now and again, but I do not support their politics.

Leosmom's avatar

Lol if I had the Bailey’s that early I would fall right back asleep!

Jerry Williams's avatar

I have three Papillons; our morning routine is for all three to be in my lap while I enjoy my coffee. When I say "Dad needs more coffee" they all jump down and run to the coffee pot. Pretty funny to see.

Leosmom's avatar

Family learns about coffee needs lol. I have been gifted many large coffee mugs. They are treasured gifts to me!

Barbara Byrd's avatar

You know, all the fraud is really starting to weigh on me. I would be first in line to say, no thank you, I'll just hang onto my tax payment this year until you can end the abuse of my hard earned dollar. The reason I don't? I know they wouldn't miss a beat freezing my bank account and disrupting my business. So, why can't they move that swiftly on these fraudsters? It's rhetorical. Just frustrating as hell.

Dr. Robert W. Malone's avatar

Personally, I worry that Jill and I are burning out our readers with all of these essays exposing fraud and corruption. It is a target-rich environment for the "Malone Institute" mission, but even I feel the pull of the dark place that this leads us to. I wish that there were more "feel-good" stuff to write about in this "Health Politics" space that Substack assigns to Malone.News. The truth is that I am getting discouraged. It just goes on and on. And the folks on our side in the USG seem all too often to get distracted by shiny objects and fail to focus and follow through on the big issues.

Barbara Byrd's avatar

Dr Malone, please don't stop sharing. Burn out? Maybe, but your narrative is easy to digest for us laymen as disheartening as it may be from time to time. Those of us that are SSRI free know how to weigh the bad with the good (you did inform us and keep us safe during COVID!) and still keep our love of our country in sight.

The shiny objects wouldn't be so distracting if they didn't end up in our leaders pockets. We all know this is why the fraud is slow to end.

Finally, I can't imagine a morning without coffee. It's one of those items that is plentiful in the pantry... just in case. 😉

William Bell's avatar

I really like how you said all of this Barbara, including the SSRI part. that is my battle with my wife and her health.

And I love my starting each day with my dark roast with nothing in it and 2 cinnamon graham crackers followed by a walk in the woods with my 2 best friends, Layla and Rudy my rescue pups!

Thank you,

Bill

Sheila Heim's avatar

Wholeheartedly agree!!!

AFistFullOfGizzards's avatar

A belief in a higher power and the intrinsic decency of people is my best shield when thinsg get dark. I get accused of seeing connections and conspiracies everywhere, but the flip-side of this is that I also see a lot of good, too. Little gestures whose light shines so strongly, augmented by a power greater than our own. Facebook pages for niche interests and lost/found pets is always a good starting place. Seeing people helping each other, just in passing. Young people being kind and respectful to the elderly and fragile in their community.

Winter is a hard time for the human psyche. We need to rest, sleep and restore, and there has never been so much unwelcome blue light in the history of the world. We need to believe that God has got our backs. That new people will come along and be anointed for the battle as we pass from it. That our part is small, but the battle is long and larger than we can see. We are so lucky to all be connected to each other in a way we could never have dreamed about when that the 1995 Budweiser frog advert ran. All is well in the macros, if not the micro. And we as humans are gifted with being able to move from one to the other. From deep state to Friday Funnies. From The Man in the High Castle to the Hallmark Channel. We can and do do it all and that is our strength.

On the horse front, I cannot imagine. I had a pitched fight with the hen coop door yesterday, and was despairing after about 3 minutes of 1C weather.

pretty-red, old guy's avatar

What you describe above is well described by one word:

discernment.

We all need more of that.

LM Drew's avatar

I'm a horse lover since childhood. It is so wonderful to learn how a horse's body adapts to the cold. I read and saw a post re: how horses adapt to the cold. AND needless to say being a herd animal is so good for them in many ways. As with us non-hibernating animals movement is such a healthy thing! ... and being physically with others.

Joy Metcalf's avatar

The interesting thing about horses and temperature is that their optimum is about 40 degrees F. Who'd a thunk it?

Meemanator's avatar

The Malone Friday Funnies is such a nice break, even if some of it is not so funny but real. It's okay - go with it!

Sheila Barkofske's avatar

Agree with Barbara, Dr. M, don’t stop if for no other reason than misery loves company. But seriously, …and this too shall pass.

HardeeHo's avatar

Just as we can’t digest how $1T>>$1M the fraud scale is off the charts. How it managed to operate for so long with the stewards of our money ignoring it. Corruption of too many.

William Bell's avatar

I find it very reassuring that there are others like you out there shinning a light on it all.

I said probably 20 years ago when pharma was the advertiser for the nightly news that MSM would never cover anything bad with them.

It is still there and my hope is like cigarette adds it gets outlawed.

On February 4th will be my 1 year anniversary of trying to get my wife back from the health care system and big pharma. You have pointed the way several times for me.

One in particular was "Unshrunk" and the telling of your wife's sister's story.

After 1 year we are only marginally better, Christmas day was 2 visits to the ER and her in search of a magic pill to take anxiety away instead of working at it as the pills can't do it. One good ER doctor said he could prescribe her 10 pills but it wouldn't change the fact you have to work at.

Thank you again for putting up the good fight for us unseen and unheard voices out here.

Bill

D D's avatar

Damn, I send you all the strength I can muster.

ComeQuicklyLord's avatar

When ICE started their targeted missions with Greg Bovino as the Commander last year, they were the tip of the spear. That means they took the brunt of the attacks and performed amazingly—but they were being brutalized by rioters, politicians, and the media—yet, they never backed down.

IMO, the optics of taking Bovino out without thanking him and his brave men for what they did, was demoralizing. That depressed me, and was a sign of backing down. When you are the tip of the spear, you encounter the most difficult push back and casualties than anyone else, like the first wave on D-Day—those who follow had an easier path.

We cannot let the Left win on any front, and if Walz, Frey, or Ellison, walks away with no accountability, then they win and we lose—that’s why I’m depressed. It will signal to the other Blue Cities how to wage war and win.

pretty-red, old guy's avatar

agree. I am hoping Bovino and his boys are RE-deployed and show up in San Fran or Portland or Chicago with some backups that take out the rioters so they can actually do their job unopposed by morons.

California Girl's avatar

Rioters? in San Francisco? How would they be motivated? BS from Minnesota? BS from the White House?

Please, stay out of San Francisco. ICIS is not needed here.

Handsome Pristine Patriot's avatar

My discouragement stems from the fact that republicans don't seem to be interested in using the hammer we gave them and instead, are content to bloviate and bluster over the fraud and end up doing nothing.

I'm beginning to think they are in on it too.

Fred's avatar

Agree, but please stay strong. We will never tire of wherever your interests take you. Love the crow! We rescued a baby raven when the kids were younger; such a delight; it would still swoop down and land on our arms as an adult.

Swabbie Robbie's avatar

We are in a war, both spiritual and physical. I look at all the information coming out is a revelation. It is like the spigot is wide open and the truth is pouring out for all who will look. We need to see it and the opposition wants to discourage us. Your Friday Funnies, and Sunday Strip Helps us deal with everything else we see. Along with yours, Bad Cattitude's Sunday meme and mean pools, and Tyler Zed's Sunday "You Laugh You Lose".

Jean's avatar

I do agree. Maybe, as MAHA Action seems to be trying out joining the legislators in their campaign events, bringing them in to round tables (to counsel on legislative possibilities (?). It's going to be a long and challenging road to Nov.

MD, VA and the CA airheads not withstanding all our reasons for participating are still valid. You and Dr Jill are our hero and heroine leaders in our pursuit of a better world. Your efforts are appreciated and taken to heart!

Sheila Secrist's avatar

Barbara Byrd said it well.❤️

For me, as I follow several writers and journalists and most are covering fraud of some sort, when I am feeling a bit overwhelmed and beginning to feel hopeless about the never ending fraud and evil - I take a little vacation from them and just don't read any more of those types essays/articles for a few days while I instead study more on what God says and what He promises. That's my fix and it works without fail. Add a walk in the woods, time with grandkids, working a hobby, and I'm "reset".

Sometimes I go back much later and read an essay I chose to skip at the time, and sometimes I don't. But I always appreciate the time, research and care that goes into publishing an essay or article, whether or not I feel I should read it at the moment.

All of this is also why we so love your homesteading essays! Plus the Friday and Sunday memes. Memes have a way of allowing us to see truth while laughing at the same time. And no one does memes better than the "right."

sullbay's avatar

This is such good advice. We all need a break sometimes. I know Robert and Jill get overwhelmed with all they are involved doing. The farm seems to be what keeps them sane. We all appreciate your perspective so much!! Please know that we support and love all your work. We all need to hang in there and keep pushing through when discouraged and recognize that we all have ups and downs.

Susanne's avatar

What do they say about pleasing everyone? Ok. Your readers love your style! Otherwise, they wouldn't read you to jump start their day. You and Jill bring light and humor into our otherwise chaotic, smoggy with stench, political climate. I too felt burned out, but not on humor, just my own over indulgence of information. Repent I did and quarantined my info seeking to justify where I absorb info and when I should get moving. Haha, and my dogs love the get moving part...even when it takes me 5 minutes to layer myself and our older heeler because fresh air (as much as possible) and movement will essentially clear out the cobwebs and brighten our lives anyway! You may consider bending toward not only coffee perks, but nature/outdoor perks. Even those who are less mobile, could use the sunshine of just sitting outside, yes, even in winter.

Diana Woodward's avatar

I live in one of the 10 states that does not have freezing weather right now. I so agree with getting outside, my pup insists. So yesterday I took advantage of the 45-50 degree weather and cut back 100 feet of thornless boysenberries, every year the spent vines have to be cut to the ground. Have another 100 feet to go today. My dog is older now so he lays down near where I am working and enjoys the outside, he loves it as much as me. When he was younger, he would be wading in the pond, yes even in winter.

Nealstar's avatar

Not at all. I start every morning with Malone News and two other sites that I've been reading for a long time after that, one of which has been over 20 years, but you are absolutely the end all, be all and if I had to pick just one, it would be Malone News. Please continue to hang tough as you are one of the brightest lights in our infinite Cosmos.

Lauren Ayers's avatar

An ancient way to avoid many of the obstacles blocking humans from truly listening to each other has been summarized by Marshall Rosenberg. Initially he called it Nonviolent Communication. Later, to accentuate the positive, he began calling it Compassionate Communication. There are 4 steps, listed on a cheat sheet here:

www.growingedgesnm.com/uploads/9/7/5/0/97506900/nvc_cheat_sheet.pdf

You’ll recognize the key points of this approach because we’ve all have accidentally had such discussions, but we just couldn’t identify what worked, so that sort of friendly conversation isn’t easy to have again with others.

I used the 4 steps to write this possible request to an impatient friend who dismisses me as a conspiracy theorist:

OBSERVATION: "You and I both care about the future of life on Earth, and we agree that humanity has some work ahead to protect that future. Even so, we disagree about something that seems ridiculous to you but in my mind is a real threat.

FEELINGS: "My love for my kids and grandkids motivates me to bring up geoengineering with you even though it seems to annoy you.

NEEDS: "I feel as compelled to discuss this as you felt when you encouraged all our friends and neighbors to write to our Senators about the hazards of _______.

REQUEST: "I wonder, would you be willing to spend 10 minutes sometime in the next week or so to give me feedback on the credibility of my sources which describe ongoing geoengineering?"

Nealstar's avatar

I was referred to as a Concrete Sequentialist by my first IT professor when I went back to school to become computer literate in '94 as the handwriting on the wall indicated if I didn't I wouldn't be able to get into a pay toilet by Y2K. Took an introductory course and then several more until I had accumulated 45 semester hours and enough education for career diversification from my original occupation.Hung out a shingle and worked as an IT consultant/tech until I finally retired from both occupations March of this year.

In 80 years on this planet, this is the first time heard of NVC.

Thank you for broadening my horizons.

MrsMc's avatar

Keep going please. You and Dr. Mrs. have so much going on but this Substack is greatly appreciated. This is the best site for health politics and everything else you post about too and you have a great group of followers that I like keeping up with here. New areas I am looking into- *the truth about Dilaudid-my husband used to get anxious, fearful, and psychotic when given Dilaudid. I always thought it was interacting with his PD meds, but I have now seen two elderly women without PD have the same reaction. One was my mother in the hospital this past week for a shattered (my term) wrist. Fortunately I was able to talk the Dr. into not giving her more, he agreed and gave her Ox***** and she handled it well and gave er a nerve block for surgery and not much anesthesia I forget what it was. My family was horrified that uneducated me would make such a suggestion to a DR (two year resident actually). Yes, you do not need advanced degree to make a suggestion to a Dr.

* MRNA Cancer treatments...I would like to keep up with what is going on with all MRNA uses, and stay ahead of the curve re: the MRNA cancer shots.

* I was pleased to see the Drug and Alcohol EO announced yesterday, I didn't pay much attention and am looking for more info

*Allostatic overload in general, and ways to deal with. I post all the time on my having been a 12 year caregiver for my husband who had advanced PD and dementia when I quit my job to care for him 24/7 mostly by myself. I'm thinking about writing a substack regarding caregiving. He died last year. I have diagnosed myself and my IM-PA agrees that I probably had what they call allostatic overload not just simple caregiver stress, and how that effects your health, telomeres, etc. THis not news - it was talked about several years ago with regard to mothers who take care of their own special needs children and their risk of allostatic overload. There is a good Pubmed article I think, AI found it for me..saying similar for long term spouse caregivers of people with alzheimers, my husband had chronic dementia, Lewy Body Dementia for 12 years prior to death and aphasia near the end.

Last but not least.

*TDS. Maybe MAHA can do a indepth study of Trump Derangement Syndrome. and make recommendations asap It is a serious problem in "mixed" families like ours.

Brandy's avatar

I agree. I too have often thought, well you have 'lost' enough of my money so I won't file taxes this year. But, as you stated, it is a corrupt system and there would be no time wasted in our consequences.

Susanne's avatar

Our young adults have voiced the same opinion. Though seriously, the gov is so far in debt even if the entire nation held their taxes, the only ones squawking would be the state clean up crews, air traffic control, and Congress.

Patricia's avatar

Very frustrating, & I also agree, I’m tired of the same old news about the violence/fraud/corruption within our country; Minneapolis needs to calm down, & I keep praying the fraudsters get arrested! Brain-washed liberals, alleged foreign money covering the violent protests- this has to be stopped!

D A KESTER's avatar

Dadgum constitutional protections for criminal defendants.

Micheal Nash, Ph. D.'s avatar

The media spent a lot more time on that radical nurse than they did on the murder of Ashli Babbitt

Micheal Nash, Ph. D.'s avatar

And this was another winning crop.

Brandy's avatar

I won't drink Bud even when it is free at a function. I buy something else. I did love the ad though. The Clydesdales are beautiful horses!

Dr. Robert W. Malone's avatar

and who does not enjoy seeing a bald eagle on the wing! Even if it is AI.

mspring's avatar

True that, AI is just a picture. But my best real world experience was couple years ago. I fly RC foamie airplanes, was out back behind my house with a 2 meter glider hunting thermals. Was in a decent one, glider slowly ascending in the lift. Glancing around I saw two birds approaching, one from East, one from West. Easterly was obvious turkey buzzard, V wings in full display. The westerly showed dead flat wings, big hawk? Nope only one bird sails like that. I spent the next 5 minutes or so sharing that thermal with that massively majestic raptor and his not so pretty, but very useful cousin. Best flight I ever had!

D D's avatar

I also prefer the real thing, as I watched a sharp- shinned hawk at my bird water the other day. I often see eagles flying, as I live close to the Mississippi river. The sound of the sharpies is recognizable too!

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Jan 30
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SR Miller's avatar

🤔

I agree.

Let’s make a law that any use of atom splitting or atom fusing MUST be for good and righteous purposes.

THEN, we can draft a codicil to that Law requiring the same for AI! <- but, before that, can we please change the type font so that AI doesn’t look like Al (cap A cap eye vs cap A little ell) 😉

Micheal Nash, Ph. D.'s avatar

Hard to imagine,how big they are. Brought them to the Texas Childrens Hosp. when my wife worked there and she was AWED.

Ross Bausone's avatar

What a hoot today! I like the John Kennedy quote the best!

I'm reading his book: "How to Not Test Positive for Stupidity, and Why Washington Never Will". It's right up there with other quotes that are phenomenal.

Barbara Lekowicz's avatar

Yes! I loved his book! And what a brilliant man! His folksy humor fools a lot of people.

LoverOfHills's avatar

Oh wow, gonna get his book. I have a list of Sen JKennedy-isms, in my cells "notes", for a handy go-to chuckle, when life needed it.

D A KESTER's avatar

You’re not alone. He’s sold half a million copies so far.,

Debra Nolasco's avatar

I read his book recently too. It was great!

James Goodrich's avatar

A small step in the right direction. Don Lemon was arrested this morning for taking part in disrupting a church service in Minnesota resulting in parishioners fleeing the church in fear for their safety.

James Goodrich's avatar

Abbe Lowell is his SBag lawyer.

Barbara Lee's avatar

What he said (with his proverbial pants down) in my words was: I didn’t have anything to do with it. I was just journalizing. (Note: not a word nor an occupation.).

James Goodrich's avatar

Hi Barbara Lee, hope things are well with you! I think it was on Jesse Waters last night, Don Lemon said he didn’t want to get in the way of what was about to happen. He also was going on saying the parishioners were white suprematists. As I’m sure you know he was part of breaking up that service well before any of those protestors trampled on the 1st amendment rights of those church goers.

Barbara Lee's avatar

I watched Don Lemon’s interview with Elon Musk a while back and decided that he was terminally silly and stupid enough to fall for anything. If he’s hoping his stupidity will get him a pass on this little bit of civil right’s trampling, I hope a stretch in jail will improve his reasoning abilities. Although, as a journalist, he’s unredeemabley washed up.

James Goodrich's avatar

I know he probably will get off, but somehow inside, I don’t know why, I hold out hope that just maybe someday one of these arrogant disgusting thieving communists might pay for the horrific things they do to people, our country, families, etc. It’s a long shot.

Barbara Lee's avatar

If just ONE of his kind got a reality smash, all of them would have a Come to Jesus moment!

SR Miller's avatar

That was a racist comment!

Not all melanin enhanced individuals who see racism under even the smallest of turds will they themselves scream "racism" when they themselves are indicted for their petty dastardly deeds.

🤔 Will they? 🤨

LoverOfHills's avatar

Yes! Good details on this Fox clip - https://www.foxnews.com/video/6388543038112

Telling is if search on the Lefty's "Reddit" - no conservative/sane comments are seen, but you do see "deletes". They pdq delete all Sane comments. Reddit is so horribly Culty. If ever you want to learn how easy it is to spread Lefty/Socialist nonsense, look there. It's a Lefty bull-horn.

AFistFullOfGizzards's avatar

I also have to come on and say that I had a blast from the past today, when I came across a mask-wearing lunatic in the supermarket who gave me a dirty look. They came up behind me and made the "your not wearing your mask you scumbag" look. Before having to go past me and carry on because I didn't move out the way to give them their space.

And I realised that I am finally through the trauma of those years of masks, (I tried them in the first few months when everyone said not to, and was over them before they changed the advice). I just stared back. They were clearly mentally ill, or have cancer, and I have run dry of compassion for this, now, either way. I'm just keeping a good eye on them to make sure they don't come too close, and don't do something crazy.

Ginny Chenet's avatar

Thank you the humor and lightness and truth you share in your posts .. and Jill’s too! I love and admire your life on the farm and enjoy those glimpses into your world there! We had an old farm house in Michigan and acres and those were wonderful days .. but hard work too!

In challenging times laughter so is healing!

The Gavin one today is funny .. except unfortunately it is true !!! Thank you for the effort invested and gift of these posts!

James Lord's avatar

Fulton County. I want consequences.

James Lord's avatar

4 years of invasion, deception, treason, censorship, tyranny, misery, humiliation.

Carolyn Singer's avatar

The real question is - Do the crows like you? Because, if they don’t and they tell their friends, you are in trouble.

Fred's avatar

Oh, they do! And they’re so delightfully mischievous. They love to tease the dog, and play hide and seek with the children’s shiny objects (the seek doesn’t work out so well. 🤣).

Lisa's avatar

I heard someone trained crows to attack MAGA hats. But, there's so much out there that is not to be believed!

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Jan 30
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Diana Woodward's avatar

My 12 year old sons first BB gun was being tested outside shooting straight up, is what he did and a crow fell down dead next to him. We had to laugh, but he was not laughing. Then we read about how crows can seek vengeance for their dead friends by throwing up on you, and they don't forget a face.

Nancy Shrewsbury's avatar

I had a pet crow back in the early nineties. He was a blast. I named him Edgar Allen Croe.

But one weekend, we had a visiting youngster to the farm and at the end of the day Edgar turned up with a broken foot.

Nearly a year later, that child came back to visit and Edgar was merciless to him. So bad that I felt sorry for the boy. But I put two and two and realized HE must have been the one who broke Edgar’s foot. Edgar obviously didn’t forget him.

Diana Woodward's avatar

Yes, your crow remembered the perpetrator, amazing.

GMoody's avatar

If someone sprayed a substance from a hypodermic needle on me, I’d probably want to be checked at an emergency room to see if it was poisonous. However, if it was planned and I already knew it was just vinegar, probably wouldn’t bother.

AFistFullOfGizzards's avatar

Such a strange one. Way back in 2016, cider vinegar was synonymous with the "Crunchy Mom" movement. Then it crossed to the TradWIfe movement. In addition to being a mystifying substance to assault someone with, (impugning her microbiome, maybe?), it is freighted with just about the most mixed message I have seen in a while.

AFistFullOfGizzards's avatar

I am fortunate enough to have the kind of inflammatory illness that makes it impossible to consume wheat, sulphites, and other many other substances besides, with any certainty that I won't "make myself sick". So, I pick my fights. I might consider a sulphite free, organic spelt beer, but by the time I have tracked that down, I will have almost certainly lost interest. As a result, I consume roughly 2 units of alcohol a year. I should add that I get all my (considerable amount) of tannins from coffee and tea, (preferably strong Yorkshire leaf). So the Bud missed me completely until the Dylan Mulvaney thing. Then I decided that if/when I accumulate enough wealth to be able to gamble on stocks, I will look out for the DEI nonsense and avoid those. I have never seen anything crazier.

You sort of imagined marketing doing a mass lay-off of seasoned old hands, and taking on a crowd of young dipsticks to save costs, who managed to persuade the company that there was an untapped market of transvestites who were not consuming Bud Light and could be persuaded to do so.

Like they thought that they had pulled off such a coup getting women to become Budweiser customers as they became higher earners, so then they could get this new emerging consumer group of the trans woman. Sort of missing the point that the Trans women is in fact a bloke! I mean this dude already was/wasn't a Bud customer. He was the same male consumer base in a dress! So it wasn't going to meaningfully shift the dial on sales. But it did make red-blooded Men who were the back-bone of their customer base feel icky. And the whole thing had a pervy feel about it. In fact, it sort of fit in with the Epstein era.

And then I got to wondering if it was AI learning and failing still, with that campaign. Like someone had let the AI have a crack at replacing the marketing dept, while it was doing all of its deep machine learning over the lockdowns. And I imagine that whilst the rest of us were trying to make sure that our oldies didn't catch a cold, and get enough food delivered to the door, the AI was indiscriminately watching the traffic of absolutely everything. We were boring. Most hard-working people were still buying Bud. But, stuck at home, maybe transvestites were doing a lot of stuff, without the aid of a Bud Light and it looked like an open market. And to judge by the marketing campaign, one can only imagine what on God's green earth this new customer base were looking at if that's what the AI thought would catch their eye.

So, I for one am happy to see the return of the sentimental tub-thumping American Bud advert. I remember the frog one fondly, and I hope we will see more of that sort of nostalgia going forward.

AFistFullOfGizzards's avatar

Just to add, we were so easily pleased in those days, (1995!!) https://www.youtube.com/watch?v=WkavReH4LE0

Barbara Lee's avatar

You can’t blame AI for BudLight insanity. It was a twenty something white female at the marketing helm. She actually went on camera explaining her thought process ( or lack of it). Probably a graduate from the Kamala Harris school of intellectual scatology ( you know, “when you think about the significance of the passage of time you understand how significant the who doesn’t love a yellow school bus 🚌 is” sort of bibble-babble).

Jennifer A Runquist's avatar

Kennedy and crows pretty good. Lots of crows around here in CH and in our Mt pastures in Vt. Always chatting and in action. Have enjoyed the experiments showing the intelligence crows have. Crows and Kennedy, great intellects!

Sylvia Lyons's avatar

Dr. Malone, I really laughed out loud reading your Friday Funnies today. Awesome read. Loved the ice covered face of the man saying no mosquitos. :-). And I also do not drink Budweiser beer, but this ad is totally wonderful. Keep your wonderful articles coming. I love them.

Travis Ogle's avatar

The eagle and the horse was as powerful as any creative commercial can be. In spite of the magnetic appeal, symbolizing so many elements of goodness, kindness and happy endings, I’ll never drink another Bud Lite. It made me experience a strange understanding of the way Democrats can hear all the references to truth and righteousness of conservatism, and still adamantly oppose adopting its message. Weird!

Barbara Lee's avatar

I’m now personally convinced that it is more than TDS. I think it is really a very very old disease I call MDPS or Medieval Demon Possession Syndrome. Jesus saw a lot of this in his time! It seems back among the more religiously intolerant of the woke liberal left. I’m not a doctor and this isn’t medical advice. But a healthy dose of prayer might help.

Travis Ogle's avatar

You’re most certainly right about prayer being helpful, Barbara.